TITEL
Managing the R&D integration process after an acquisition: Ford Motor Company’s acquisition of Volvo Cars
FöRFATTARE
Lundbäck, Magnus
DATUM
2004-05-10
INSTITUTION
Industriell ekonomi och samhällsvetenskap / Industriell organisation
SAMMANFATTNING
In January 1999 Ford Motor Company acquired Volvo Cars. This thesis
analyses some of the integration processes that followed the acquisition.
It focuses, particularly, on the integration of the research and
development organizations (R&D). The overall aim is to contribute to a
better understanding of areas that require special attention when managing
the R&D integration process after an acquisition. The analysis is based on
internal corporate financial reports, project documentation, observations,
and more than 150 interviews, conducted between 1999 and 2003.
Previous research on R&D operations has mostly used single-firm
perspectives. The results of this thesis indicate that the single-firm
perspective is important, but in an acquisition situation it has to be
complemented with an inter-firm R&D integration perspective. The results
depict this, when organization of R&D is changed to optimize and facilitate
the inter-firm co-operation. These changes do not always contribute to
strengthen the individual firm’s long-term competitive advantage. Some
organizational structures, technologies, managerial principles, etc. should
be brought into line in the two firms, while other factors should not be
adopted in order to keep the firms’ long-term unique value-creation
capabilities intact. There are thus several parallel interdependencies that
have to be taken care of simultaneously. For example, organizational issues
will create demands and constraints on the products. However, there is also
an equally defendable logic of starting with the product and what it means
to organizational structures of the different firms. For example, the use
of different visible components, such as a steering wheel and door handle,
will place demands on organizations, preferable undertaken by separate
design resources and departments. This means that a high organizational
autonomy may result in a low level of commonality, while simultaneously
build firm uniqueness. On the other hand, a low organizational autonomy may
well result in a high level of commonality, but at the same time damaging
the firms’ long-term unique value-creation capabilities.
The results stress the importance of relating decisions about issues raised
during the integration process to the acquiring firm’s long-term
acquisition objectives. The challenge for management in both firms is
therefore to manage the balance between short-term goals and long-term
acquisition objectives.
The thesis is organized into an extended summary and five appended papers.
ISSN 1402-1544 / ISRN LTU-DT--04/25--SE / NR 2004:25
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